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Eyewear brand Fora teams up with Portuguese 'it girl'. Here's the result
Digital influencer, designer and stylist Mafalda Patrício helped to create a limited edition of glasses.
© Filipe Neto
Lifestyle Óculos
Portuguese sunglasses and eyewear brand Fora has teamed up with digital influencer, designer and stylist Mafalda Patrício to create a limited edition. "Fora once again finds someone who identifies with the brand's values and concept, contributing to the creation of a unique style from the ground up," the statement reads.
"As the name suggests, at FORA we love to step outside our comfort zone. That's why we challenged Mafalda to also leave her safe harbour and give us her vision for these glasses," comments Miguel Barral, founder of Fora, quoted in the same press release. This partnership, he adds, "stands out from the ones we've had before, because of Mafalda's commitment to making a difference in the fashion world, incorporating a fusion of eclectic style and modern influence. The result reflects our shared passion for authenticity, craftsmanship and the joy of embracing the outdoors".
Read Also: Portuguese brand Fora opens new store in Lisbon. Check out the images (Portuguese version)
About the partnership with Fora, Mafalda Patrício says: "I put together the sunglasses models that I like to wear the most, but with an extra: it was essential to be a unisex and timeless model". She also mentions that "colour was also an important point". "Basically, the partnership with Fora was a perfect match, it's a brand that I already followed and liked, and it's Portuguese."
The result of this collaboration is available in five colours - Coffee Tortoise, Butter, Cherry, Cloud and Sage - and on sale at Fora's physical stores, as well as online, for 149 euros.
Read Also: Chanel Cruise 24/25. The looks that will not be forgotten anytime soon (Portuguese version)
Founded in 2014, it is worth mentioning that Fora has five stores in Portugal and is represented in more than 50 retailers worldwide. It also offers cutting services, ophthalmic lens assembly, optometry consultations, eyewear customisation and frame repair.
See the images in the photo gallery.
Read Also: Start saving now. We already know when Zara's sales are expected to start (Portuguese version)
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