"It's going to be disruptive, but something will replace what's disrupted," Katzenberg said on a panel about the future of the entertainment industry on day two of the Milken Institute Global Conference in Los Angeles. "Some jobs will become less valuable and less essential, and new ones will be created." The executive, who co-founded DreamWorks and is now a partner at investment firm WndrCo., said he expects "a whole new format of content" to be born from AI and suggested that fears about the technology stem from the fact that it's not yet well understood. "When new content comes, a new platform comes," he said. "Audiences always find quality." Ynon Kreiz, CEO of Mattel, also addressed the disruption being created by technology, suggesting that it will act as an amplifier, with quality content and strong brands — like Barbie — remaining relevant. "While we are going through a period of disruption, entertainment is not going away," he said. "People are not going to stop spending time on experiences." But Lisa Joy, creator of the HBO series "Westworld" and founder of Kilter Films, warned that overusing AI could lead to "clichés." "The technology is not thinking. It's a giant language model that takes archetypes and online trends and reorganizes them and spits them back out," she said. What human creators do, she said, is the opposite: They look for what's fresh, what hasn't been done before. "The artist has to be the curator of the content. AI gives you the cliché with no purpose, no authorship." Janine Sherman Barrois, a writer and founder of Folding Chair Productions, said that AI will actually create a new art form and will allow anyone to bypass the industry's "gatekeepers." "The question is how do we consume content if everyone is creating it," she said. Filmmaker Brian Grazer, chairman of Imagine Entertainment, said on the same panel that while we may eventually see movies and TV shows made by AI, there will still be a distinction — and value — in real human creativity. He also suggested that children are the real "bullshit detectors" of authenticity and will be able to tell the difference between quality programming and not. "The entertainment business right now is not incentivizing artists," he said. "Everything is driven by the economic model of what the streamers are doing." Still, the panelists were largely optimistic about the future of the industry. The next few years will be about consolidation, Katzenberg predicted, and there will be transformative uses of AI in storytelling. There will also be more room for shows and movies with socially valuable messages, argued actor and producer Justin Baldoni, founder of Wayfarer Studios. "I believe we need hope, and we have a responsibility to create content that moves the needle," he said. "We're going to need that. Hollywood is a microcosm of the macrocosm, and we're seeing everything deconstructed and reconstructed around us. There's a huge opportunity in the reconstruction." The 27th annual Milken Institute Global Conference, which is sometimes referred to as "Davos of the West," is taking place at the Beverly Hilton in Los Angeles and runs through Wednesday, May 8.